April 11, 2012
"IBM’s expert integrated systems family – PureSystems – is the result of $2 billion in R&D and acquisitions over four years, an unprecedented move by IBM to integrate all IT elements, both physical and virtual. The new systems family offers clients an alternative to today’s enterprise computing model, where multiple and disparate systems require significant resources to set up and maintain."

Quote found in an IBM press release titled “IBM Sets the Stage for the Next Era of Computing”